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Monthly Archives: June 2013
UPDATE: The follow-up blog post for this is now available at http://the7gracesofmarketing.com/2013/07/9-perspectives-on-a-garbage-heap-honouring-our-collective-truth/, Many thanks to all who contributed to this collaborative project! I was walking nonchalantly down the street yesterday when something caught my eye as I passed by a … Continue reading
Author and consultant Lynn Serafinn explains how Directness and Transparency work together in our marketing, affecting how our audience receives our message. In The 7 Graces of Marketing, the 4th and 5th of the ‘Graces’ are Directness and Transparency, respectively. … Continue reading
Community blogger Sue Ellam explores how marketing is an innate human trait, and how we shape the future by training the next generation to be ethical marketers. Have you ever viewed yourself or your child as an expert marketer? Give … Continue reading
Guest blogger Nancy V Goodyear discusses the keys to forming great collaborative projects, and what the Argentine Tango can teach us about creating together. Collaboration is the act of working with another person on a shared project. That project might … Continue reading