Monthly Archives: August 2013

Making Your Mission Statement Work for You AND Your Customers

Marketer Lynn Serafinn looks at the importance of having a mission statement and how to make one that resonates with yourself, your employees and the public. In the 7 Graces of Marketing, Grace #5 is Transparency. The literal meaning of … Continue reading

Posted in Blog, Lynn Serafinn, Transparency | Tagged , , , , , | 1 Comment