Monthly Archives: December 2013

Shedding Light on Transparency – 2 Years with 7 Graces Pt 5

Author, marketer Lynn Serafinn takes a poetic, philosophical & practical look at Transparency in business, marketing & life. Part 5 of a special 7-part series. One night when I was about 15 years old, I awoke suddenly from a deep … Continue reading

Posted in 7 Deadly Sins, 7 Graces, 7 Graces Project, Blog, Book, Deception, Lynn Serafinn, New Paradigm, Transparency | Tagged , , , , , , , , , , | Leave a comment

DIRECTNESS in Marketing and Life – 2 Years with 7 Graces Pt 4

Marketer and author Lynn Serafinn talks about the art of being DIRECT in our marketing and looks at 4 ways our lack of Directness can alienate our audience. This month we’ve been celebrating the 2-year anniversary of the release of … Continue reading

Posted in 7 Deadly Sins, 7 Graces, 7 Graces Project, Blog, Book, Directness, Distraction, Lynn Serafinn, New Paradigm, Relationship with Our Audience | Tagged , , , , , , , , , , | Leave a comment

Making Marketing an INVITATION – 2 Years with 7 Graces Pt 3

A look at the evolution of the 7 Graces philosophy. Today we explore how the Grace of INVITATION changes the way we measure the effectiveness of our marketing. This month we are celebrating the 2-year anniversary of the release of … Continue reading

Posted in 7 Deadly Sins, 7 Graces, 7 Graces Project, Blog, Book, Invasion, Invitation, Lynn Serafinn, New Paradigm | Tagged , , , , , , , , , , , , | Leave a comment

Inspiration in Marketing and Life – 2 Years with 7 Graces Pt 2

A retrospective tour of the evolution of the 7 Graces movement. Today we look at the Grace of Inspiration and how it differs from common pre-conceived notions. As I mentioned earlier this week, this month marks the 2-year anniversary of … Continue reading

Posted in 7 Graces, 7 Graces Project, Blog, Book, Inspiration, Lynn Serafinn, New Paradigm | Tagged , , , , , , , , , | Leave a comment

Connection in Marketing and Life – 2 Years with 7 Graces Pt 1

Lynn Serafinn takes a retrospective tour of the evolution of the 7 Graces movement over the past two years, and shares her reflections on each of the 7 Graces. This month marks the 2-year anniversary of the release of the … Continue reading

Posted in 7 Graces, 7 Graces Project, 7 Key Relationships, Blog, Book, Connection, Lynn Serafinn, New Paradigm | Tagged , , , , , , , , | Leave a comment

Email Marketing and Subscriptions – Do We Still Need Them?

Is email marketing dead? Marketer Lynn Serafinn looks at stats, shares her own experience, and asks YOU to contribute your own opinions for her upcoming book. Leads Generation. Opt-ins. Subscribers. Mailing Lists. These were the buzz words in marketing when … Continue reading

Posted in 7 Deadly Sins, 7 Graces, Blog, Blogging, Inspiration, Invasion, Invitation, Lynn Serafinn, Marketing Tips, New Paradigm, Persuasion | Tagged , , , , , , , , , , , , , , , , | Leave a comment