Monthly Archives: June 2014

5 Keys to Getting an ROI from Your Online Marketing Efforts

Marketing consultant Lynn Serafinn explains what business owners should expect from their online marketing strategies and how to get the best results from them. When a client enters into a new relationship with me, probably the most comment thing they … Continue reading

Posted in 7 Graces Project, Blog, Blogging, Business Tips, Lynn Serafinn, Marketing Tips, New Paradigm, Platform Building Programme, Relationship with Our Audience | Tagged , , , , , , , , , , , , , | Leave a comment

Beyond Appearances – What REALLY Makes a Company ‘Ethical’?

Sue Ellam explores the meaning behind the word ‘ethical’ in this day and age, and how some companies invalidly earn the label via superficial marketing tactics. Recently I received an email article praising companies who are considered the most ethical. … Continue reading

Posted in 7 Deadly Sins, Blog, Community Blogger, Deception, New Paradigm, Relationship with Our Business, Sue Ellam | Tagged , , , , , , | Leave a comment

9 Systems to Make Sure You’ll Get PAID by Your Customers

7 Graces Community member and lawyer Lubna Gem Arielle shows how to blend written provisions and business processes so customers and clients pay you on time. When it comes to running a business or a project, whatever you set in … Continue reading

Posted in 7 Graces, Abundance, Blog, Community Blogger, Directness, Law and Legal Tips, Lubna Gem Arielle, Relationship with Money, Relationship with Our Business | Tagged , , , , , , , , , , | Leave a comment

A Grace-Full Collaboration Unfolds a NEW Story of Marketing

7 Graces Project Founder Lynn Serafinn interviews 5 entrepreneurs, who share their experiences of co-creating and launching a short film on ethical marketing. Two years ago this week, the 7 Graces Project was born. We didn’t realise it at the … Continue reading

Posted in 7 Graces, 7 Graces Project, Collaboration, Ethical Marketing Courses, Events, Laura Martinez Galera, Lynn Serafinn, New Paradigm, News, Paula Tarrant, Relationship with Our Business, Simon John Pimenta | Tagged , , , , , , , | 1 Comment

Who Are Social Entrepreneurs? How Will They Change the World?

Lynn Serafinn shares two definitions for the term ‘social entrepreneur’ and explains how they are already shifting the paradigm of business and marketing. The term ‘social entrepreneur’ is a fairly recent addition to the language of business. It’s so new … Continue reading

Posted in 7 Graces Project, Blog, Book, Lynn Serafinn, New Paradigm, Relationship with Our Business, Social Enterprise | Tagged , , , , , | 1 Comment

Do You Care More about Your PRODUCTS than Your CUSTOMERS?

Business consultant Cindy Barnes tells how businesses could benefit from shifting focus away from themselves and looking outwards to their customers’ needs. I regularly find myself telling clients a simple but very important truth: that they care much, much more … Continue reading

Posted in 7 Key Relationships, Blog, Cindy Barnes, Community Blogger, Corporate, New Paradigm, Relationship with Our Audience | Tagged , , , , , , , | Leave a comment