Tag Archives: blogging

Fulfilling the ‘Contract’ with Your Blogging Audience

7 Graces Project co-director Nancy Goodyear talks about how every blogger has an unspoken contract with their audience, and how they should be mindful when they decide to change it. The theme of my articles is often blogging from the … Continue reading

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Email Marketing and Subscriptions – Do We Still Need Them?

Is email marketing dead? Marketer Lynn Serafinn looks at stats, shares her own experience, and asks YOU to contribute your own opinions for her upcoming book. Leads Generation. Opt-ins. Subscribers. Mailing Lists. These were the buzz words in marketing when … Continue reading

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Blogging – How to Write Articles that Speak to Your Audience

Using blogging as a marketing tool takes skill. Nancy Goodyear offers practical tips for writing articles that keep your audience reading and hungry for more. One of the things I do in my work at the 7 Graces Project is … Continue reading

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Expanding the Influence of Your Blog. WordPress Plug-ins Pt 5

Even the best content needs a little help to go ‘viral’. Marketer Lynn Serafinn rounds off this 5-part series with her top 5 ‘EXPANSION’ plug-ins for WordPress. Plug-ins. They’re not the sexiest thing to talk about (unless you have a … Continue reading

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‘Don’t Press the Shiny Red Button!’ WordPress Plug-ins Pt 4

Marketer Lynn Serafinn’s story of how a bad plug-in setting made her website disappear, PLUS a detailed review of her top 5 ‘engagement’ plug-ins for WordPress. A funny thing happened on the way to the office (i.e. the desk in … Continue reading

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5 Back-Office Plug-ins to Make WordPress More Efficient

Marketing strategist, Lynn Serafinn, shares her top tips for making the technical side of blogging easier, faster and more accessible. Part 3 of a 5 part series. Over the last two articles, I’ve shared many of my views on how … Continue reading

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