Tag Archives: business ethics

7 Graces of Life – Why Bigger, Faster, Newer May Not Be BETTER

Community member Paula Tarrant explores the possibilities of living a ‘Slow Life’ and how that can help us integrate the 7 Graces into our whole lives. There is a school of thought that bigger, faster, newer is inherently better. This … Continue reading

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Email Marketing – 3 Questions to Ask BEFORE You Start

7 Graces community member and former lawyer Lubna Gem Arielle discusses how to ensure our email marketing is legally compliant and well-received by your subscribers. Have you ever signed up for free goodies on someone else’s website? You happily receive … Continue reading

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What Are YOUR Biggest E-Mail Mailing List Turn-Offs?

Ethical marketing advocate Lynn Serafinn looks at the legal and ethical side of commercial email communications, and shares her top 7 mailing list gripes. This week I finally broke down and hired a PA. Why? Because my email inbox has … Continue reading

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OPINION POLL – What’s Your View on Pre-Written Endorsements?

Ethical marketing advocate Lynn Serafinn challenges the common practice of pre-fab endorsements in the publishing industry and asks YOU to share your view. Today, I want your opinion. I’d like to find out what you think about the practice of … Continue reading

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3 Reasons Why Emotions Are Now Crucial for Business Success

Emotions have been banished from business, and yet we all have them. Cindy Barnes explores how understanding emotions at work can create stronger companies. How do we deal with the thorny issue of emotions in business? When I was writing … Continue reading

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10 Things Selling in a Flea Market Taught Me about Business – Part 3

Lynn Serafinn shares what she learned about ethical business and marketing during her nearly 20 years running a market stall in American swap meets. Last week, I took a trip down memory lane and started writing about my experiences running … Continue reading

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