Tag Archives: competition

Your Audience – Your Most Important Business Collaborators

Old school marketing was a persuasive, one-way communication. But new paradigm marketing is all about dialogue. Lynn Serafinn discusses how a collaborative relationship with our audience can foster innovation and restore the long-lost connection between businesses and the communities they … Continue reading

Posted in 7 Deadly Sins, 7 Graces, 7 Key Relationships, Blog, Collaboration, Competition, Disconnection, Lynn Serafinn, Persuasion | Tagged , , , , , , , , , , | 4 Comments

Competition – Are We Still Thinking Like Social Darwinists?

Competition is so ingrained in our culture, we can often miss the economic, social and environmental damage it does. Author and marketer Lynn Serafinn explains. Last week, in Part 1 of this article series on Collaboration, we looked at some … Continue reading

Posted in 7 Deadly Sins, Blog, Competition, Lynn Serafinn | Tagged , | 4 Comments

7 Graces as a Barometer for Choosing Ideal Business Partners

Author Lynn Serafinn shares true story illustrating the distinction between hiring someone who is competent, versus someone who is congruent with your company’s core values. I’ve been thinking a lot about congruence these days. The more I develop my own … Continue reading

Posted in 7 Deadly Sins, Blog, Competition, Deception, Disconnection, Invasion, Persuasion | Tagged , , , , , , , , , , , , , , , , , , , , , , , | 10 Comments

How Trying to Win Can Make Us The Biggest Losers

Marketer Lynn Serafinn discusses how flipping the antiquated model of Scarcity and Competition on its head can help us avoid lost Collaboration opportunities and receive unexpected Abundance. I belong to a number of MeetUp groups, mostly in and around London. … Continue reading

Posted in 7 Deadly Sins, 7 Graces, 7GGC, Abundance, Blog, Collaboration, Competition, Events, Scarcity | Tagged , , , , , , , , , , , , , , , | Comments Off on How Trying to Win Can Make Us The Biggest Losers