Tag Archives: consumer culture

Snog, Marry, Avoid? How Do You REALLY Feel About Marketing?

Lynn Serafinn shows how our consumer attitudes shape who are as marketers and invites you to take a quiz to explore your own relationship with marketing . These days, most marketers will tell you that marketing is ‘all about relationships’. … Continue reading

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Why Fearless Intuition is Vital to the New Business Paradigm

How have we become cut off from our inner knowing? How can using intuition create a better world in business, marketing and beyond? Lynn Serafinn explains. Remember the story of The Emperor’s New Clothes by Hans Christian Anderson? That’s the … Continue reading

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Marketing Through Contests – Are We Conning Our Kids?

Lynn Serafinn tells how a marketing contest to win a cookbook led to an awakening for her 7-year-old grandson, and asks ‘Are we teaching our children to lose?’ Last month, I spent a couple of weeks babysitting my 7-year-old grandson, … Continue reading

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Goodbye Old Economy – Enter the New Era of Social Enterprise

Lynn Serafinn, Founder of The 7 Graces Project, discusses how we have outgrown our economic models, and how social enterprise could hold the key to our future. While it is becoming an increasingly popular idea here in the UK and … Continue reading

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9 Perspectives on a Garbage Heap – Honouring Our Collective Truth

Lynn Serafinn does a virtual vox pop with dozens from the 7 Graces community, gathering their honest and varied responses to a photograph of urban e-waste. Last Saturday, I was walking through my neighbourhood here in Bedford, England and passed … Continue reading

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Redefining What We Can and Cannot Afford

Lynn Serafinn explains how when money is our only measuring stick for value, we are likely to believe we cannot afford things vital to the future of our world. The other day, our local Transition Town group had a screening … Continue reading

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