Tag Archives: customers

Deepening Our Relationships with Clients – An Invitation

Marketing strategist Lynn Serafinn is offering free consultations to 10 special business owners who want to deepen their relationships with their clients. Throughout most of August, I was on a journey – physically, emotionally and spiritually. First I spent three … Continue reading

Posted in 7 Graces, 7 Graces Project, 7 Key Relationships, Blog, Business Tips, Invitation, Lynn Serafinn, New Paradigm, Platform Building Programme, Product Development, Relationship with Audience, Relationship with Our Audience, Relationship with Our Business, Relationship with Self, Strategy Packages | Tagged , , , , , , , , , , , , , , , , | Leave a comment

Intellect. Imagination. Empathy. 3 Keys to Customer Intimacy

Corporate business consultant Cindy Barnes explores how we can develop true empathy and become better at knowing, feeling and acting upon our customers’ needs. These days, everyone talks about being customer centric and developing better and deeper customer relationships, yet … Continue reading

Posted in 7 Key Relationships, Blog, Cindy Barnes, Community Blogger, Connection, Corporate, New Paradigm, Relationship with Others, Relationship with Our Audience | Tagged , , , , , , , | Leave a comment

Do You Care More about Your PRODUCTS than Your CUSTOMERS?

Business consultant Cindy Barnes tells how businesses could benefit from shifting focus away from themselves and looking outwards to their customers’ needs. I regularly find myself telling clients a simple but very important truth: that they care much, much more … Continue reading

Posted in 7 Key Relationships, Blog, Cindy Barnes, Community Blogger, Corporate, New Paradigm, Relationship with Our Audience | Tagged , , , , , , , | Leave a comment

Why Companies LOSE Customers As They Get BIGGER

Guest Blogger Cindy Barnes discusses the lifecycle of organisations and how, by neglecting this natural process, they risk damaging their customers’ trust. Companies are born, they’re established or formed, they grow and develop, they reach maturity, they begin to decline … Continue reading

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7 Barriers that Stop You from Understanding Your Customers

Most companies talk of placing customers at the heart of their business, yet very few actually do. Corporate consultant Cindy Barnes explores why this happens. I was with a customer last week working on their global customer account process. We … Continue reading

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Why New Paradigm Marketing Has Nothing To Do With Selling

Lynn Serafinn talks about our dysfunctional relationship with marketing, and how a change in our definition of marketing can restore its vital social function. This week, many people in the western world are on spring break. As I write this, … Continue reading

Posted in 7 Key Relationships, Blog, Lynn Serafinn, Relationship with Marketing | Tagged , , , , , , , , , , , | 2 Comments