Tag Archives: deception

The Pied Piper of Marketing – Getting Hooked Without Knowing It

Author and marketer Lynn Serafinn examines how Deception and Distraction played a part in a recent advertising campaign for a major UK mobile network provider. (The image on the left shows a stamp printed in Germany that depicts the medieval … Continue reading

Posted in 7 Deadly Sins, Blog, Deception, Distraction, Lynn Serafinn | Tagged , , , , , , | 3 Comments

The Grace of Transparency – The Story of Star Boot

Author and marketer Lynn Serafinn shares an inspiring, real-life story about a young man born with a physical deformity who dared to let his starlight sparkle. Back in 1984-85, I lived in San Antonio, Texas. At the time, my daughter … Continue reading

Posted in 7 Deadly Sins, 7 Graces, Blog, Deception, Lynn Serafinn, Transparency | Tagged , , , , , , , , , , , , , , | Leave a comment

7 Graces as a Barometer for Choosing Ideal Business Partners

Author Lynn Serafinn shares true story illustrating the distinction between hiring someone who is competent, versus someone who is congruent with your company’s core values. I’ve been thinking a lot about congruence these days. The more I develop my own … Continue reading

Posted in 7 Deadly Sins, Blog, Competition, Deception, Disconnection, Invasion, Persuasion | Tagged , , , , , , , , , , , , , , , , , , , , , , , | 10 Comments

The Dharma of Business and Humanity – Deep Ecology of the 7 Graces

Here’s a completely free MP3 of a 1 hour class I recently gave. No sign-up required to hear it. Just play in the player below. [audio:http://the7gracesofmarketing.com/wordpress/wp-content/uploads/2012/06/Lynn-Interview-with-Molly-Gordon-2012-06-08.mp3|titles=Lynn-Interview-with-Molly-Gordon-2012-06-08] ABOUT THIS AUDIO This week I was invited to deliver a free webinar hosted … Continue reading

Posted in 7 Graces, 7 Key Relationships, 7GGC, Abundance, Blog, Collaboration, Connection, Directness, Events, Inspiration, Invitation, Transparency | Tagged , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

The 7 Graces in Song – Katie Rose to Sing at London Conference

NOTE: The event spoken about in this article already took place in June 2012, but you can still watch the video replays from then event (18 hours of viewing) by clicking HERE. Since the book The 7 Graces of Marketing … Continue reading

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