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"Tweep-e-licious! 158 Twitter Tips & Strategies for Writers, Social Entrepreneurs & Changemakers Who Want to Market Their Business Ethically" by Lynn Serafinn
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- Do We REALLY Still Need to Talk About Ethical Marketing?
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Tag Archives: deceptive advertizing
Images, Ethics and Marketing – Is Seeing REALLY Believing?
Sue Ellam explores the impact of images in business, marketing and social media and how some images manipulate emotions rather than reflect the truth. ”A picture paints a thousand words.” – Frederick R. Barnard, 1921 These days, I get bombarded … Continue reading
Posted in 7 Deadly Sins, 7 Graces, Blog, Community Blogger, Deception, Marketing Tips, Sue Ellam, Transparency
Tagged advertising, deception, deceptive advertizing, ethical business, ethics, images, logos, Photoshop, Sue Ellam
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Beyond Appearances – What REALLY Makes a Company ‘Ethical’?
Sue Ellam explores the meaning behind the word ‘ethical’ in this day and age, and how some companies invalidly earn the label via superficial marketing tactics. Recently I received an email article praising companies who are considered the most ethical. … Continue reading
Posted in 7 Deadly Sins, Blog, Community Blogger, Deception, New Paradigm, Relationship with Our Business, Sue Ellam
Tagged advertising, deception, deceptive advertizing, ethical business, ethics, new paradigm, Sue Ellam
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OPINION POLL – What’s Your View on Pre-Written Endorsements?
Ethical marketing advocate Lynn Serafinn challenges the common practice of pre-fab endorsements in the publishing industry and asks YOU to share your view. Today, I want your opinion. I’d like to find out what you think about the practice of … Continue reading
Posted in 7 Deadly Sins, Blog, Competition, Deception, Lynn Serafinn
Tagged 7 deadly sins, business ethics, corporate social responsibility, CSR, deception, deceptive advertizing, ethical, ethical business, Lynn Serafinn, marketing ethics
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