Tag Archives: Disconnection

Is Your Call to Action an Invitation or a Demand?

Many marketers think a Call to Action needs to create a sense of urgency. Consultant Lynn Serafinn tells how to create one that feels GOOD to your audience. There is one fundamental ingredient common to all approaches to marketing: the … Continue reading

Posted in 7 Deadly Sins, 7 Graces, Blog, Connection, Disconnection, Inspiration, Invasion, Invitation, Lynn Serafinn, Persuasion, Scarcity | Tagged , , , , , , , , , , , | 3 Comments

When Connection Isn’t Really Connection

Many people believe that the Grace of Connection comes from having similar passions and convictions as others. Today, 7 Graces community blogger Sue Ellam talks about how the deepest connection within ourselves and with colleagues often comes from our differences … Continue reading

Posted in 7 Graces, Blog, Community Blogger, Connection, Disconnection, Sue Ellam | Tagged , , | 9 Comments

7 Graces as a Barometer for Choosing Ideal Business Partners

Author Lynn Serafinn shares true story illustrating the distinction between hiring someone who is competent, versus someone who is congruent with your company’s core values. I’ve been thinking a lot about congruence these days. The more I develop my own … Continue reading

Posted in 7 Deadly Sins, Blog, Competition, Deception, Disconnection, Invasion, Persuasion | Tagged , , , , , , , , , , , , , , , , , , , , , , , | 10 Comments