Tag Archives: leadership

Applications of Ethical Marketing – The New Paradigm Emerges

As the pilot run of the 7 Graces certification course comes to an end, co-leader Nancy Goodyear shares reflections on how it has gone and what has been learnt. Behind the scenes at the 7 Graces Project, CIC, we’ve been … Continue reading

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How Companies Are Shifting from an Alpha to a Beta Paradigm

Lynn Serafinn interviews corporate anthropologist Dana Ardi about how leadership in the workplace is changing, and about her new book, The Fall of the Alphas. When we take a moment to look, we can see that the world around us … Continue reading

Posted in 7 Graces, Blog, Collaboration, Corporate, Lynn Serafinn, New Paradigm, Relationship with Others, Reviews | Tagged , , , , , , , | Leave a comment

Business Resilience Formula – Stop. Breathe. Stay. Recover.

How can business owners navigate the stormy seas of entrepreneurship without running off course? Social entrepreneur and marketer Lynn Serafinn shares her tips. In my experience, the key to success in business is resilience. Unfortunately, there are many forces that … Continue reading

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Leadership, Vision and the Tribe in New Paradigm Marketing

Lynn Serafinn discusses the 3  essential ingredients of a tribe and why communication between marketers and their audience is vital to the new business paradigm. Over the past month, I’ve been writing a lot on the subject of the Grace … Continue reading

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