Tag Archives: leadership

Applications of Ethical Marketing – The New Paradigm Emerges

Posted on June 3, 2014 by Nancy Goodyear

As the pilot run of the 7 Graces certification course comes to an end, co-leader Nancy Goodyear shares reflections on how it has gone and what has been learnt. Behind the scenes at the 7 Graces Project , CIC, we’ve … Continue reading →

Posted in Blog, Ethical Marketing Courses, Nancy Goodyear, New Paradigm, Relationship with Our Business, Relationship with Self | Tagged , , , , , | Leave a comment

How Companies Are Shifting from an Alpha to a Beta Paradigm

Posted on April 18, 2014 by Lynn Serafinn

Lynn Serafinn interviews corporate anthropologist Dana Ardi about how leadership in the workplace is changing, and about her new book, The Fall of the Alphas. When we take a moment to look, we can see that the world around us … Continue reading →

Posted in 7 Graces, Blog, Collaboration, Corporate, Lynn Serafinn, New Paradigm, Relationship with Others, Reviews | Tagged , , , , , , , | Leave a comment

Business Resilience Formula – Stop. Breathe. Stay. Recover.

Posted on October 18, 2013 by Lynn Serafinn

How can business owners navigate the stormy seas of entrepreneurship without running off course? Social entrepreneur and marketer Lynn Serafinn shares her tips. In my experience, the key to success in business is resilience. Unfortunately, there are many forces that … Continue reading →

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Leadership, Vision and the Tribe in New Paradigm Marketing

Posted on April 3, 2013 by Lynn Serafinn

Lynn Serafinn discusses the 3  essential ingredients of a tribe and why communication between marketers and their audience is vital to the new business paradigm. Over the past month, I’ve been writing a lot on the subject of the Grace … Continue reading →

Posted in 7 Graces, Blog, Collaboration, Lynn Serafinn | Tagged , , , , , , , , , , , | 7 Comments