Tag Archives: new paradigm

Snog, Marry, Avoid? How Do You REALLY Feel About Marketing?

Lynn Serafinn shows how our consumer attitudes shape who are as marketers and invites you to take a quiz to explore your own relationship with marketing. These days, most marketers will tell you that marketing is ‘all about relationships’. In … Continue reading

Posted in 7 Graces Project, 7 Key Relationships, Ethical Marketing Courses, Foundations of Ethical Marketing, Lynn Serafinn, News, Relationship with Marketing | Tagged , , , , , , , | Leave a comment

How Our Relationship with Source Shapes Us as Business Owners

Lynn Serafinn shares her definition of the word ‘Source’ and explains how our worldviews influence our choices to run ethical or not-so-ethical businesses. Here at the 7 Graces Project, we utilise a number of different paradigms that help to guide … Continue reading

Posted in 7 Graces, 7 Key Relationships, Connection, Lynn Serafinn, News, Relationship with Source | Tagged , , , , , , , , , , | 1 Comment

How to Tell a Good Brand Story and Stand OUT in the Market

Paula Tarrant explains how new-paradigm marketing is no longer about selling but about telling the true story of our businesses and why they matter to society. As marketers who are committed to a more compassionate, sustainable and ethical ecosystem for … Continue reading

Posted in Blog, Community Blogger, New Paradigm, Paula Tarrant, Relationship with Our Audience, Relationship with Our Business | Tagged , , , , , | Leave a comment

Business, Blogging and Our Relationship with Self

Lynn Serafinn explains how our sense of identity influences the way we blog and shows how our relationship with Self manifests in our business operations. This month, I’ve been hard at work on my upcoming book, The Social Entrepreneur’s Guide to … Continue reading

Posted in Blog, Blogging, Book, Lynn Serafinn, Marketing Tips, New Paradigm, Relationship with Self | Tagged , , , , , , , , , , | Leave a comment

Intellect. Imagination. Empathy. 3 Keys to Customer Intimacy

Corporate business consultant Cindy Barnes explores how we can develop true empathy and become better at knowing, feeling and acting upon our customers’ needs. These days, everyone talks about being customer centric and developing better and deeper customer relationships, yet … Continue reading

Posted in 7 Key Relationships, Blog, Cindy Barnes, Community Blogger, Connection, Corporate, New Paradigm, Relationship with Others, Relationship with Our Audience | Tagged , , , , , , , | Leave a comment

5 Keys to Getting an ROI from Your Online Marketing Efforts

Marketing consultant Lynn Serafinn explains what business owners should expect from their online marketing strategies and how to get the best results from them. When a client enters into a new relationship with me, probably the most comment thing they … Continue reading

Posted in 7 Graces Project, Blog, Blogging, Business Tips, Lynn Serafinn, Marketing Tips, New Paradigm, Platform Building Programme, Relationship with Our Audience | Tagged , , , , , , , , , , , , , | Leave a comment