Tag Archives: social responsibility

Goodbye Old Economy – Enter the New Era of Social Enterprise

Lynn Serafinn, Founder of The 7 Graces Project, discusses how we have outgrown our economic models, and how social enterprise could hold the key to our future. While it is becoming an increasingly popular idea here in the UK and … Continue reading

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The Dharma of Business – Why the World Needs Entrepreneurs

Author and social entrepreneur Lynn Serafinn discusses the greater role of the independent business owner, and how it extends far beyond our personal vision. In recent years, record numbers of people have been going into self-employment. For some, it has … Continue reading

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The Top 5 Marketing Mistakes on Twitter and How to Avoid Them

Learning the new marketing paradigm of Twitter can be a steep learning curve for many business owners. Author Lynn Serafinn shares ideas from her book Tweep-e-licious! that can help lighten the journey. There is an old adage that warns us … Continue reading

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Social Media Marketing – Using Twitter to Connect With the Media

Author Lynn Serafinn discusses ethical and organic ways social entrepreneurs can get media gigs through Twitter, using the 7 Graces instead of glitz or schmooze. Back in the 1960s, rule-breaking artist Andy Warhol coined the term “15 minutes of fame” … Continue reading

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Social Media Marketing and the Cultural Creative

Many of you know that I came from the music industry. I’ve been everything from an opera singer to a symphony violinist, from an accompanist for belly dancers to a strolling Mariachi, from an electro-pop keyboardist to a 90s rave … Continue reading

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Ethics And Social Media – Why We Need To Talk About Them NOW

This article is an excerpt from the introduction to the 1st edition of Tweep-e-licious: 158 Twitter Tips & Strategies for Writers, Social Entrepreneurs & Changemakers Who Want to Market Their Business Ethically, which is now available on Amazon. Click HERE … Continue reading

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