Tag Archives: sustainability

Bringing the Flow of Abundance into Our Online Marketing

Nearly all Internet gurus recommend the use of scarcity marketing to influence sales. But could the Grace of Abundance lead the way to something better? Part 4 of a 6-part series. In the past three articles we’ve been looking at … Continue reading

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10 Essential Qualities of a New Paradigm Social Entrepreneur

Can a business owner be a force for positive social change? Lynn Serafinn describes 10 surprising personality traits of powerful, visionary entrepreneurs. Twelve years ago today, an event happened that shook the world as we all watched the Twin Towers … Continue reading

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7 Catalysts for the New Paradigm in Business and Marketing

Lynn Serafinn examines 7 current influences impacting the world of business and marketing, and explores how they might change our future for the better. A few days ago I posted a blog article entitled ‘Goodbye Old Economy — Enter the … Continue reading

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Goodbye Old Economy – Enter the New Era of Social Enterprise

Lynn Serafinn, Founder of The 7 Graces Project, discusses how we have outgrown our economic models, and how social enterprise could hold the key to our future. While it is becoming an increasingly popular idea here in the UK and … Continue reading

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Lessons from a Panama Hat – Why ECO- is Vital to ECOnomy

Lynn Serafinn looks at the hidden cost of modernisation, and the underlying Disconnection causing us to exploit, rather than harmonise with, the Natural world. About 20 years ago, I saw a documentary about Hawaii (if I remember correctly), where they … Continue reading

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