Tag Archives: training

A Grace-Full Collaboration Unfolds a NEW Story of Marketing

7 Graces Project Founder Lynn Serafinn interviews 5 entrepreneurs, who share their experiences of co-creating and launching a short film on ethical marketing. Two years ago this week, the 7 Graces Project was born. We didn’t realise it at the … Continue reading

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Taking a Collaborative Approach to Business Content Creation

Lynn Serafinn takes a fresh look at the idea of ‘Ready, Fire, Aim’ and discusses the advantages of collaborating with our tribe when designing training courses. Recently, my long-standing colleague, Brenda MacIntyre, who is also a member of our 7 … Continue reading

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Shedding Light on Transparency – 2 Years with 7 Graces Pt 5

Author, marketer Lynn Serafinn takes a poetic, philosophical & practical look at Transparency in business, marketing & life. Part 5 of a special 7-part series. One night when I was about 15 years old, I awoke suddenly from a deep … Continue reading

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DIRECTNESS in Marketing and Life – 2 Years with 7 Graces Pt 4

Marketer and author Lynn Serafinn talks about the art of being DIRECT in our marketing and looks at 4 ways our lack of Directness can alienate our audience. This month we’ve been celebrating the 2-year anniversary of the release of … Continue reading

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Making Marketing an INVITATION – 2 Years with 7 Graces Pt 3

A look at the evolution of the 7 Graces philosophy. Today we explore how the Grace of INVITATION changes the way we measure the effectiveness of our marketing. This month we are celebrating the 2-year anniversary of the release of … Continue reading

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Inspiration in Marketing and Life – 2 Years with 7 Graces Pt 2

A retrospective tour of the evolution of the 7 Graces movement. Today we look at the Grace of Inspiration and how it differs from common pre-conceived notions. As I mentioned earlier this week, this month marks the 2-year anniversary of … Continue reading

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